During the Edinburgh Festival 2016, we designed, constructed, managed and hosted a custom-made festival event for Caorunn. Collaborating with The Royal Bank of Scotland, the event was situated at their headquarters in St Andrew Square Gardens. We created a tranquil yet vibrant branded space where visitors gathered, socialised and relaxed during the busy festival season.
In line with Caorunn's brand ethos, we ensured that the event celebrated Scotland and the extensive talent and creativity that lie therein. This was achieved through devising a series of spaces where consumers could enjoy the product whilst exploring and purchasing the work of local artists, designers and performers. Elevating the exposure of Scottish creatives in this way perfectly promoted Caorunn's core value of the understated craft. Our digital team further generated the event’s social media strategy, as well as creating and managing Artists’ Garden social media platforms throughout the event.